enlighten your brand


If you have a great idea and the vision to see it through, then See Design – our boutique brand design studio – is for you.

Hi \ We are what you may call a blended design studio. A boutique multi disciplinary design studio led by a brand coach and designer, surrounded with graphic + digital designers and specialists that know how to create, go to market or help you pivot, embodied with a tonne of experience and a whole lotta hospitality.

In short, we are here to build your brand authentically, sustainably and see the big picture. We get clear on what you need. We will offer ideas, suggestions and advice here and there when we believe it’s the best strategic outcome, for you and your crafted brand. We will draw on your expectations, memories, stories, your experiences and relationships and apply them to our design, marketing and blended coaching processes. We will research, we will define, design, develop and we can coach you and show you how you can also profit from your business, your personal passion, your personality and create residual income streams.

And as you will probably see, we love the work we do, we are ignited with the power of ideas and we surround ourselves with fun, positive and passionate people.

If you were to work with us, you would notice we understand intentional brands. values play a big part in how your designed identity interacts in a meaningful way. So get to know our top 3 values.

  • How do you trust someone if they don’t tell you the truth? We see the beauty and build upon the truth of your brand. A brand that unearths the true and meaningful connection between its users that will attract, engage, influence and delight.

    Time to open yourself up to the truth, to capture and enlighten your business and your authenticity. To embody the truth in great design - to who you are and what your brand stands for in an untrusting world.

    Focus on truth, what is truly intentional. Be in alignment with the values, the purpose, the goals set out. Say and do the things you or your business believes, because truth will always be revealed in time.

    The brand of truth starts with you.

  • We are actually afraid of standing still. Don’t get us wrong - we see the need to pause and reflect - but it’s the reset that keeps us going and growing. Your business is like a living organism and so is your brand. So in that - we love to grow and cultivate your brand, your business and your mindset - whatever season you or your business is in. We help grow a brand that resonates with people and know that brands thrive when we give their users meaningful and memorable experiences. We show you how to fast track your brand growth (business or personal), and to step into extraordinarily designed purpose and passion.

  • Winston Churchill once said “We make a living by what we get. We make a life by what we give”. So let’s embrace giving and what we can do for others. How can we contribute, connect, collaborate continuously for our community. We believe a strong brand gives and serves others. For us, the secret to life, is the gift of giving. If we give more we share more. We appreciate the to the need to “step out of ourselves” and how to interpret our giving gifts. A few of them start here.

eliminate the guess work.
our blended design + coaching process.
discover | define | develop

Our first step is to research and discover your brand potential. There are things you already know, things you don’t know but we tap into the things you may not even be aware of. Understand your brand and the powerful process behind you and or your business initiatives, its relevancy and how it can be developed for long term success and real value creation.

Your choice of growth strategy all depends on what you see and what you know. We gain insight into Why people buy - their wants and What people buy - their needs. We research and define the key principles of brand, business and marketing - with evidence, categories from design and value creation, target audience to product and service improvements.

Idea generation, business and brand methods and models, focussed concepts and objectives that ensure unique and greater brand and marketing impacted developments, to facilitate next steps. From there we renew, reframe and reset your brand (and your mindset). To see strategically aligned and designed brand and marketing developments in place, with priority projects and key outcomes with competitive advantages, opportunities, rewards and always lots of choices.

Your relationship with us is fundamental to our business and the focus of what we do. Our ideas can come from our relationship with you and how we connect with your vision. When we get along, it’s amazing the outcomes we can achieve. So here’s a little about us.

Christine is your brand leadership coach, design director and workshop facilitator. She loves to design, to serve people and ideas and loves to be empowered and empower many. Christine partners with professionals, entrepreneurs, and business owners to redefine and design who they are, what they do and why it matters. She brings energy, creativity, strategy, innovation and passion into her unique brand workshops, which turn clients’ interests into purposeful, confident, and successful assets, shifting their unique value. For nearly 25 years, she has delivered award-winning brands and projects in multiple disciplines. She has also invested in key fundraising community events that engage with people who inspire the world through their greater good causes. Check out Christine’s biosite for access to all the resources and fit-for-purpose ways to help you on your brand journey.


Ewen is our research and development whiz at see design. With 32 years in business experience, from banking and finance to retail, and 15 years of that helping serve in see design. His empathy and passion for customer service is second-to-none; he’s our all-around nice and clever guy! You’ll see him at our workshops, he will make you laugh with his dry sense of humour and he’ll probably know a guy that you know of (or wish you knew). With Ewen, it’s always a team effort. He’s our talented musician, a gourmet-guru, is incredibly loving and supportive of his wife and smitten with their sons.